Spielwarenmesse

About

International Toy Industry Fair & Forum. As the largest and most important event of the year, the toy fair in Nuremberg brings together all international decision-makers

Spielwarenmesse in Nuremberg, Germany, brings together the global toy industry for its largest and most important gathering of the year. International decision-makers from manufacturing, entertainment, and import export converge here to explore toys games across every category. Exhibitors showcase new products, while buyers source what retailers will stock next. The fair works as both a trade show and a forum. It gives companies a place to negotiate deals, study market trends, and build partnerships that shape the year ahead. Whether you manufacture toys, distribute games, or handle import export for entertainment brands, Nuremberg becomes the meeting point where the industry does business. For professionals who need to stay close to the international toy trade, Spielwarenmesse remains the reference point.

Key facts

Spielwarenmesse is a trade show for toys games, entertainment, education, manufacturing held 2–6 Feb 2027 at Exhibition Centre Nuremberg in Nuremberg, Germany.

Industries

toys games, entertainment, education, manufacturing

Venue

Exhibition Centre Nuremberg

Official website

trade.gov/germany-events-spielwarenmesse-international-toy-fair

Listing source

From trade-fair directories and venue calendars

Last updated

1 November 2026