Milwaukee BOAT SHOW

About

MILWAUKEE BOAT SHOW is Wisconsin’s largest boating expo with 300+ boats from 80+ manufacturers – motor yachts, runabouts, aluminum boats, pro style fishing rigs, pontoon boats, ski & surf boats, cruisers...

The Milwaukee Boat Show brings Wisconsin's largest boating expo to Milwaukee, WI — and it draws visitors from all across the United States. On the show floor you'll find more than 300 boats from over 80 manufacturers. That includes motor yachts, runabouts, aluminum boats, pro style fishing rigs, pontoon boats, ski and surf boats, and cruisers. Whether you sell marine accessories, outdoor gear, or travel packages, this expo puts you in front of boating enthusiasts and industry buyers. The event spans automotive, sports outdoor, travel tourism, and entertainment categories, so exhibitors have room to showcase products beyond the water. Exhibitors meet serious buyers, compare products side by side, and build relationships that last well past the show. Add the Milwaukee Boat Show to your trade show calendar, and you'll reach a ready audience of boat owners, fishing fans, and outdoor adventurers.

Key facts

Milwaukee BOAT SHOW is a trade show for travel tourism, entertainment, sports outdoor, automotive held 15–24 Jan 2027 at Wisconsin Expo Center / State Fair Park in Milwaukee, WI, United States.

Industries

travel tourism, entertainment, sports outdoor, automotive

Venue

Wisconsin Expo Center / State Fair Park

Official website

showspan.com/mbs

Listing source

From trade-fair directories and venue calendars

Last updated

1 November 2026